The third Thursday of November every year is a wine marketer's dream. The brainchild of négociant Georges Duboeuf, this is the day that the new vintage of Beaujolais are released worldwide. Originally designed as simple wine to celebrate the harvest and to hold over locals until the better-quality wines from the region and more famous villages within were ready in the spring, these wines are now distributed global with much fanfare. Whole-berry fermented and not seeing any oak aging, Beaujolais nouveau is intended for consumption within weeks of its release. While I have not bought any the past few years, I couldn't help myself when I went to pick up some beer at a local shop.
2010 Mommessin Beaujolais Nouveau, France
As is typical with Beaujolais nouveau, this wine is dark fuschia, yet translucent in color. It has a very floral and fruity bouquet. Violets and roses are matched in intensity by fresh cranberries and red raspberries with the ever-so-slight hint of bananas. On the palate, the fresh fruit gives way to tart cranberries and unripe strawberries. A slight note of chocolate is also present causing an almost banana split-like aftertaste. This is a simple, gulpable wine that I could drink once a year. 13.5% abv Purchased $11. Average (tasted 11/27/10)