Gary Vaynerchuk gets back into the wine game...

The 2015 edition of Premiere Napa Valley saw a fundraising record for the Napa Valley Vintners. PNV15 also saw the return of Gary Vaynerchuk to Napa on the ninth anniversary of the first episode of WineLibraryTV. Gary helped his father successfully bid on 11 lots (840 bottles) to a tune of $377,000 ($449 per bottle). Gary energetically tasted with vintners during the barrel tasting prior to the auction and frequently posted selfies to Twitter (without the aid of a selfie-stick). I caught up with Gary briefly after the auction to discuss WineLibary's purchases and the possible return of WineLibraryTV.

Wine Library's Gary and Sasha Vaynerchuk at Premiere Napa Valley 2015

Initial thoughts on Premiere Napa Valley 2015

Premiere Napa Valley 2015

Last week's Premiere Napa Valley (PNV), the fundraising auction for the Napa Valley Vintners (NVV), brought in a record $6.05 million, just surpassing last year's previous record of $5.9 million. Napa Valley wineries donated five-, 10-, or 20-case lots that were then exclusively auctioned off to the trade. The barrel tasting and auction at the Culinary Institute of America’s Greystone campus in St. Helena capped off a bacchanalian week in the Napa Valley just as the vines were beginning to spring back to life for the 2015 vintage. The average wholesale price per bottle sold was an astounding $286. The top bidder was Total Wine & More, who purchased 25 lots of the futures for a total of $836,000.

The most expensive lot, which also happened to be one of my favorites, was the 2013 BRAND Napa Valley "Double Barrel Elevation 1588" Cabernet Sauvignon. Sixty bottles of this cabernet sauvignon from Pritchard Hill sold for $115,000 to a corporate finance firm based in Zurich, Switzerland. The frenzied bidding brought BRAND proprietor Ed Fitts to tears when it was all said and done. Two other lots earned $100,000 for a mere 5 cases of wine. Only six lots failed to sell for more than $100 per bottle, three of which were white wines, including a very interesting sweet Scuppernong from Spiriterra Vineyards. Even though I enjoyed it, the unusual wine made from Vitis rotundifolia grapes was a peculiar addition to the cabernet sauvignon-dominated field.

Thursday and Friday were filled with various preview parties around the valley. After missing it last year, I was able to make it to Vintage Perspective Tasting of 2010, 2011, and 2012 cabernets as well as the 2003-2009 library tasting. I also went to preview receptions for Chateau Boswell (a random group of "most celebrated winemakers"), Coombsville Vintners & Growers, Pritchard Hill Wineries, Women Winemakers, Oakville Winegrowers Association, FlyWine (bottles premium wine in 100 mL TSA-friendly bottles), and Winemakers of Brokenrock Vineyard. I had planned on attending a few other receptions, but time and wine just got in the way.

The barrel tasting portion of the auction on Saturday morning showcased wines mostly from the 2013 vintage and the attendance was quite a big smaller than last year. Cate Conniff, the communications manager for NVV, told me that invitations to media, trade, and wineries were cut across the board because too many people were packed into the venue last year. It was refreshing not feeling like a canned sardine this year. Compared to the similar 2012 vintage offered at the previous auction, the 2013s were successful across the board. Ripeness and concentration were not a problem for Napa producers in 2013. To my palate, the wines were marked by good fruit flavors and strong tannins. The 2013 wines tended to be less opulent than those from 2012 and more restrained. As goes with saying for any barrel tasting, the wines were not finished products, so no final assessment can be made. That being said, the wines that really impressed me did so with their aromas, balance, and refinement as opposed to power and density.